Hands-on experience of 3D printing

Probably, I am one of few marketing people in the world who buy and use a 3D printer. I paid about $1000 and bought a printer called Rappy 32 from Stellamove two months ago and have been printing miniature buildings, animals, and mobile phone cases for fun. I want to share what I have learned about…

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OCT-Loft, Chinese design hub in Shenzhen

Shenzhen is known for manufacturing in China. However, it has a cool spot called OCT-Loft where designers and creative people with different backgrounds gather, chill out, and share their ideas. According to the Protocity.com, Located in the Nanshan District, OCT-Loft is a project of significant scope and scale. Largely designed by Shenzhen-based architecture firm Urbanus,…

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No skinny jeans, no skinny cans

Skinny means very thin or unusually slender. Although it is a highly popular word, marketers avoid it but label their “sassier” products differently because the word, skinny, reinforces the stereotypes of women and body images. Interestingly, some items go for skinnier whereas others do not.   Fashion items want to be skinnier. According to J. Crew Sells “Toothpick” Jeans, Because Skinny Jeans Just Weren’t Body-Negative…

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Traditional building with a modern twist in Korea

Toronto has many traditional buildings with a modern twist. The house previously used for Rotman Designworks studio was a good example. From the outside, it was a plain three-story house. However, it had interesting modern flavors inside: boards were installed on the white walls, desks and chairs ran on wheels, and newly installed toilette were…

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Paper product by Minimalist designer

People have their own favorite designers. My favorite “product” designer is Naoto Fukasawa. He is well known for the designer of the fan-shaped CD player by Muji. I love his minimalist design so much that I flew for his Tokyo studio, Plus Minus Zero, to consider buying a humidifier for the stimulus of my experimental…

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Toy made by wine corks

Although many people simply throw wine corks out, some reuse them creatively; they make art pieces, cork wreaths, bulletin board and gardening tools with used wine corks. For me, I bought a series of “corkers” to change them into toys. Simple and fun. 🙂

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Shopping experience at fashion store

Since fashion stores offer a wide range of clothing, they are often full of dust. I find many visitors leave stores because their eyes turn red. I recently found a fashion store with low dust level. Differently from other stores, it hung the whole clothing over the ground and maintained the floor clean. It was…

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Rooftop presentation of Seoul history

I attended an interesting event at the Art center Nabi in Seoul. At this event, Robert Fouser, Associate Professor of Korean Language Education at Seoul National University, introduced the history of Seoul with a series of his own black and white photos of Seoul. His Korean-speaking presentation impressed me deeply; his photos remind me of my…

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Value of Writing Design Briefs

Our intuition is that we should create design briefs collaboratively. Our study showed that the very act of writing a brief, improves concept performance by twenty percent on average, while, already top performing designers achieve a twenty five percent performance enhancement from brief writing. Studies at Stanford Center for Design Research show that investing time…

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Apple logo-shaped fried rice

I ordered a fried rice after having BBQ at a local restaurant in Korea. Interestingly, She first shaped the fried rice like an apple and then placed a small fried cake on top to make it look like the Apple logo. (What if I am a fan of MicroSoft? :)) Strong brands such as Harley-Davidson and Nike…

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Traffic light labels on wine

People often do things while drunk that they regret when they sober up. Opening expensive wines is one of them. In order to solve this problem and, more academically speaking, to overcome the hot-cold empathy gap (proposed by George Loewenstein), I adopted traffic light system. I place red sticky notes on the definitely expensive wines…

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Container shipping company’s sponsorship for art project

MMCA (national Museum of Modern and Contemporary Art) is a representative museum located in the center of Seoul, Korea. In the museum stood an eye-popping art piece. It is “Home within Home within Home within Home within Home” and sponsored by Hanjin Shipping, the 8th biggest shipping company following Maersk, MSC, and CMA-CGM. Probably, it will take ages for a shipping…

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Studying materials for design

Materials matter. Designers use biological materials to solve trade-off problems (e.g., strong and light-weighted chair). Consumers buy transparent products. When students join the Master of Product Design and Development program in the Segal Design Institute, Northwestern University, they should take Materials Selection course in the beginning before learning about accounting, negotiation, strategy, decision making, and…

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DDP, a controversial architecture

DDP (Dongdaemun Design Park plaza), designed by Zaha Hadid, is an extremely controversial architecture in Seoul, Korea. Some argue that it is neither functional inside nor goes well with neighbors; they view it as a dead space next to a naturally dynamic communities. Others, however, argue that this building cannot be judged by the contemporary…

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Design library at Seoul

Hyundai Card is an usual financial company. It has introduced interesting design projects for over ten years. For instance, it started its own bottled water business (it water), introduced daily kitchen products called (oyster), proposed a new taxi service called (my taxi), and collaborates with Pantech for new mobile phones. Most notably, it runs a…

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