How does positioning map help consumers?

Fairmont Chateau Lake Louise is a hotel in Alberta, Canada. Surrounded by mountain peaks and an emerald lake in the Banff National Park, this hotel has a pub for the outdoor enthusiasts coming from all over the world. At the pub, the menu was carefully designed for foreigners by mapping local drinks in two dimensions:…

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A surprising ride at Legoland

Lighthouse is a ride in Legoland Billund, Denmark. It looks like a small-sized drop tower exclusively designed for kids or even toddlers. I expected young riders would experience free-fall initially, followed by modest deceleration.     Surprisingly, it is not a drop tower. Instead, riders need to pull the rope until they hit the top. Legoland website explains it. Children…

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How language barrier makes virtual reality more real

At Prague, Czech Republic, visitors experienced riding a new tram called T3 Coupe in virtual reality. The T3 tram is an iconic component of the Prague city scape. In collaboration with Anna Marešová designers, the Prague Public Transit Co. has created a new pleasure tram concept based on the tradition of the Tatra T3 tram, putting this legendary vehicle…

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How does Taipei MRT differ from Copenhagen metro?

Taipei Metro covers more stations than Copenhagen Metro. It covers 117 stations (vs. 22 stations). Like other Asian trains, it has seats designated for the people who are in need. A poster in the train asks us to “stand up for someone in need” in a gentle and polite way, that is, “也許他/她有需要,只是你看不到 (maybe she/he has…

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A pink litter bin on the London Bridge

River Thames flows through London. People come to the London Bridge to see the Tower Bridge which allows ocean-going ships to pass beneath it.     Many visitors stopped in front of a pink public litter bin momentarily and threw litter away before crossing the bridge.     We knew adding human faces or adding controversial messages nudge our prosocial…

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Why are antibiotics over prescribed in some countries?

Antibiotic prescription rate differs across countries. It is two times greater in Korea than in Norway (27.9 vs. 15.8: Defined Daily Doses (DDDs) per 1000 people per day, 2015 OECD report). Why are antibiotics over prescribed in Korea?         One reason might be that it is difficult to find traditional medicines in Korean market. In contrast,…

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Is Iron Man banned in Denmark?

There is a Ninjago World at the Legoland in Denmark. In front of a flying dragon brick, I met an unfamiliar sign.     At first, I questioned why Lego hates Marvel so that pushing hand out like Iron Man was banned. Very soon, I realized it means “do not touch.” Later, I found the same sign at a construction site…

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How crowded is crowded?

Copenhagen differs from Seoul. In Copenhagen, I have ample opportunities to feel emptiness. When I go to a shopping mall (Kronen Vanlose) at 5PM on a weekday, it is literally vacant. Only few are spotted.     In Seoul, people constantly bump into people on street. By default, I feel crowdedness. When I go to Costco Wholesale at…

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Do you tip more when you disagree?

Flam is a small village in Norway. Tourists who take the Norway in a Nutshell tours switch ferry boats here. A cozy restaurant called Bakkastova Cafe is located up on the hill.     This restaurant had a note at the cash register. It says, statistics say that women are tipping better than men. I added coins to…

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Does food taste different at rooftop bar?

Vertigo offers a Bangkok’s ultimate rooftop dining experience. Sixty one floors above the city, people dine on premium steaks while feasting eyes on the skyline. When I visited this rooftop terrace, it was neither windy nor noisy, a perfect place to enjoy dish under the completely dark black sky.     However, food they served had very…

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How to light an incense without match?

Songshan Cultural and Creative Park is a creative hub in Taipei, Taiwan. It organizes art events, displays creative goods, and sells design items.     An incense attracted my attention. Although I like candles and incenses (e.g., red rose scents of Jo Malone and burning sound of Wood Wick), lighting them gives me a headache.…

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Women-only train car vs. all gender toilet

Women only subway cars are available in Shenzhen, China. They are also found in Cairo, Rio de Janeiro, Mexico city, Tokyo, Delhi, Jakarta, and Kuala Lumpur. However, priority carriages for women receive mixed reactions. According to the Wikipedia,   … Women cited safety from gropers, as well as not having to tolerate various smells. Men cited not having…

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Self service kiosks are everywhere. Where are people?

The Frankfurt airport in Germany has Nespresso Coffee kiosks. They brew coffee.     The canteen at Copenhagen Business School in Denmark has a self-checkout system. It tells how much I should pay.     The Max, a fast food restaurant in Stockholm, Sweden, has a do-it-yourself kiosk stand. It receives orders.     A hotel in Oslo, Norway,…

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Man-made sky – Do you feel like you are in Italy?

Macau has many tourist spots including Senado Square and Ruins of St. Pauls. However, I enjoyed a shopping district at The Venetian Macau the most. As the name suggests, a man-made Italian city exists in the hotel.     When I first entered this district, something unnatural grabbed my attention; canal is narrow, floor is shiny,…

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