How to enjoy coffee more and consume plastics less?

Taipei is hot in summer. After sweating an hour, I ordered an iced coffee at 羊毛與花 Youmoutoohana Coffee. To my surprise, it served me a glass of coffee with a metal straw. After sipping coffee through it, I became a huge fan of metal straw. This summer, I will buy and bring a few metal…

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Please help us recycle easily

We want to voluntarily participate in recycling but do so only when it is easy. Recently, I met two bin boxes next to each other at a university in Seoul. Unfortunately, their colors and names made me confused: the left one had a blue cover and a green panel saying “recycled” and the right one had…

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Preference reversal of environmental friendly product

“Preference Reversal of Environmental Friendly Product,” Presented at the HSBC Business School, Peking University, ShenZhen: China, October 30, 2013. Do consumers like the environmental friendly products they buy? My colleague, Bohee, and I borrow the literature from the Behavioral Decision Theory and argue this is not always the case; consumers often choose the green product…

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