Hyundai Card is an usual financial company. It has introduced interesting design projects for over ten years. For instance, it started its own bottled water business (it water), introduced daily kitchen products called (oyster), proposed a new taxi service called (my taxi), and collaborates with Pantech for new mobile phones.

Most notably, it runs a design library at Seoul exclusively for those who carry Hyundai cards. It has rare design books mostly unavailable in other libraries. For some, we must wear gloves to open. A stationary set including Faber Castell pencils is provided on tables. Although this library is smaller than the design center at Bangkok (TCDC), it is deserved to pay visit to polish design taste.